Women’s basketball league Unrivaled signs uniform deal with Under Armour
Unrivaled, a new basketball league, is starting to take shape.
The 3x3 women's basketball league declared on Tuesday that it has inked a multi-year agreement with Under Armour to serve as its official performance outfitter and uniform partner. This comes after the league signed a television broadcast deal with TNT Sports in October and announced some recent notable player signings.
Although the deal's financial details were not disclosed, Under Armour will supply performance clothing and accessories for all players, coaches, and staff to wear on and off the court.
Under Armour senior vice president of global sports marketing Sean Eggert remarked, "We are extremely excited to collaborate with Unrivaled to outfit some of the world's top women's basketball players as they compete on this exci...